ICCA CEC Summer Meeting 2016 (1)
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Neomania at ICCA CEC Summer Meeting

Are we threatened by “neomania”? How to adopt marketing strategies to a constantly changing world? Can artificial intelligence be controlled? Which values shall we consider when organising future congresses or conventions? These were some of the subjects discussed during this year’s ICCA CEC Summer Meeting which took place on the 18-20 August 2016 in Moscow, Russia….

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Create impactful engagement

Ensuring your audience interacts at your show’s sessions is key to generating content that grabs the attention of future delegates, explains Stefania Conti-Vecchi Event planners spend most of their time trying to engage people, both before and during the events they create. But in this digitally enabled age, where content can be created and captured at…

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