Articles by Martin Fullard


conference
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Business events survey finds that skills shortages are impacting industry

A skills survey of the business events sector, coordinated by Meetings & Events Australia (MEA) in partnership with the Australian Association of Convention Bureaux and the Exhibition & Events Association of Australia (EEAA), has found that critical skills gaps are considerably impacting the business events industry. With a significant survey response rate of 39%, one…

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Messe Stuttgart reveals record-breaking year

Messe Stuttgart and its Guest Events division have revealed the figures from their record-breaking 2016. The company reported total earnings of €147m – the highest in its 76-year history. Its profit before leasing expenses and taxes (€28m) also set a new record. This means that Messe Stuttgart has doubled its earnings and quadrupled its profits…

conference
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Top 3 tips for boosting international audience attendance at your next event

By Christina Adesina, founder and CEO of The SellFluent Group Audience Development is simple. It’s all about finding new strategies to attract and retain a diverse crowd on a large scale to an event. Successful audience development plans involve a range of marketing tools such as research, publicity, communication and customer relationship management. For conferences and…

South by Southwest trade show in Austin, Texas
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Visit Austin and Norwegian Air announce Austin as part of their new route expansions

Visit Austin, Norwegian Air and Austin Bergstrom International Airport (ABIA) has announced Austin as one of two new US routes from London Gatwick Airport. The announcement comes after Norwegian Air celebrates their third anniversary since it first began low-cost long-haul services from Gatwick. “The new service from Gatwick Airport will provide opportunity for additional visitors…

EventFlash: WRG taken over by Huntsworth
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EventFlash: WRG taken over by Huntsworth

Brought to you by LiveBuzz, EventFlash is the only weekly video news round up specifically for the events industry. In this week’s bulletin: WRG acquired by communications giant Huntsworth Swedish festival Bravalla cancelled after spate of sexual offences, Mumford & Sons refuse to return Upper Sense Events appoints Julie Harris as CEO Hotel manager calls…

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