The Swedish Exhibition & Congress Centre, which includes the Gothia Towers hotel complex, has reported breaking visitor and sales records for a third consecutive year.
“Never has international demand been higher than now,” says Carin Kindbom, the SECC president and CEO. “We have seen a significant increase, and in 2016 we organised several more major global corporate events. This is the result of a conscious drive to strengthen our position in the global market.”
The total number of visits increased by 3.5 % to a record 1.8m. The SECC group recorded record sales of €133m, 6% up on 2015. Gross profit before net financial items was €14m.
Kindbom said the Gothenburg venue’s ‘everything under one roof’ offering made it an “attractive and competitive” offer internationally.
Gothia Towers is one of Europe’s ten largest hotels, with 1,200 rooms as well as exhibition halls, meeting rooms, restaurants, spa and other facilities.
“Our vision is to become Europe’s most attractive venue by offering the best overall experience. But it is not only a vision, it is also a committment, ” Kindbom added. “We will soon roll out an ambitious plan for expansion which includes, in the first phase, the construction of a new storey with flexible hall areas for fairs, conferences, concerts and other events.”
Photo credit: Anders Wester Webb