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Exhibition World Issue 77
Issue 77
Supplement: Basque Country
Supplement: Bright lights, big cities
VOK DAMS PUTS ON VW/SKODA 20TH ANNIVERSARY CEREMONY
posted on: 8/6/2011 11:56:17
SKODA_CMW

WORLD - Skoda commissioned international communications agency VOK DAMS to produce its 20th anniversary ceremony for the Volkswagen group’s original investment in the Czech carmaker. (Skoda went on to become a fully owned VW subsidiary in 2000.)
 
Six hundred guests, including Czech President Vaclav Klaus, came to Mlada Boleslav, birthplace of the brand, to celebrate the 20th anniversary of VW’s investment.
 
VOK DAMS put the ceremony together with partners Jangled Nerves from Stuttgart and KMS Team and comsense from Munich.

President of Volkswagen Dr Martin Winterkorn was also in the audience to witness a 270° media presentation showing historic pictures, innovations and an outlook for the future. All speakers drove on stage by car.
 
Do you have a news story for CMW? Email: pcolston@mashmedia.net

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