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SARAWAK WINS NEW ICCA BUSINESS posted on: 26/8/2011 10:19:03
MALAYSIA - Sarawak outbid tough international competitors from Australia and India to win hosting rights of the ICCA Asia Pacific Client and Supplier business Workshop and the Asia Pacific Educational Seminar.
The three-day event from 4 to 6 July 2012 will welcome 15 ICCA members and their association clients to converge for a B2B session.
This workshop, although small in size, will provide the key decision-makers of international associations to meet and sample Sarawak’s offering for international meetings and to showcase tourism products.
The one-day ICCA Asia Pacific Educational Seminar will follow the workshop and offer a great learning opportunity to the entire Malaysian meetings industry, supply chain and the local community about the importance of this market segment and how to win more business in the future.
The winning bid was a collaborative effort of ‘Team Malaysia’ consisting of Borneo Convention Centre Kuching, AOS Conventions and Events, Malaysia Convention and Exhibition Bureau and Sarawak Convention Bureau.
ICCA’s Regional Director Asia Pacific, Noor Ahmad, said: “Sarawak’s bid came out the best in all aspects and hosting of key decision makers is important as the destination would have the privilege to showcase its product and services at its best.”
ASIA - The global association of mobile operators' association GSMA has rebranded its Asia event under the new 'Mobile World Congress' banner and announced initial details of its programme when it debuts in Shanghai next July.
AUSTRLASIA - The Australian business events sector, which is said to be worth AUS$13bn a year to the economy, was boosted this week when the Federal Government entered into a partnership to assist the industry during bidding and event delivery.
MIDDLE EAST - One year on from the UAE winning the right to host the World Expo in Dubai in 2020, the expo's higher committee has mapped out key deliverables to the General Assembly of the BIE, the governing body of the Expo.