Sign in or Register | Newsletter
 
 
Exhibition World April 2015
April 2015
Exhibition World Supplement: Dubai
Supplement: Dubai
CMW takes a closer look at the impact of Russian alienation on one of the...
More
From inner London, to barcelona and beyond, CMW meets international man of...
More
Bordeaux, for good reason, will always be associated with its wine, but...
More


Register today to receive each issue absolutely FREE!
US LEADS THE WAY TO RECOVERY, SAYS NEW IBTM REPORT
posted on: 22/6/2012 08:27:55
Eric_Rozenberg_RESIZED

AMERICAS - The United States is driving recovery in the international meetings business, according to the first IBTM Global Meetings Industry Research report for the Americas.

The study, released at the Reed Travel Exhibitions' AIBTM trade show in Baltimore, warns, however, "the great majority of US business will stay in the United States".

Non-Executive Chair of RTE's global portfolio of meeting events, Eric Rozenberg (pictured), presenting the report, said: "This is a slow recovery that is better in the US than in the rest of the world". He noted business volumes were predicted to grow but budgets would remain tight.

Suppliers, said Rozenberg, would keep up with new technology, but marketing budgets would remain small.

The report was based on surveyes of 900 participants globally, over a third baesd in the Americas.
RTE promises an update survey every six months.

Florida is increasingly popular with buyers from the Americas, attracting events from 67 per cent of them, with an average event budget of US$96,726.

China has leapt into the top 10 countries for buyers from the Americas, with demand expected to grow further in the next 12 months.

Aside from social media, most-used technologies, according to the survey, were electronic RFPs, virtual meetings, QR codes, audience response systems, cloud computing and holograms.

"This means technology is being used, said Rozenberg. "It is included in the way we work. Last year everybody had QR codes, but it is still not the 'thing to have'."

Do you have news for CMW? Email: pcolston@mashmedia.net

Print:
Email:
Share article:
COMMENTS
Would you like to Leave a Comment?
LATEST NEWS
JUMEIRAH PLANS MUMBAI OPENING
posted on: 17/4/2015 11:07:07
ASIA - An international luxury hotel chain is set to open a new hotel in Mumbai.

AUSTRALASIA - Brisbane expects to welcome 3,900 business visitors this month when it hosts two major conferences.

AUSTRALASIA - Air New Zealand's new direct service from Houston, Texas is expected to provide a major boost for New Zealand business tourism, according to Conventions & Incentives New Zealand (CINZ).

EUROPE - ACC Liverpool has adopted a new corporate brand 'The ACC Liverpool Group', designed to reflect the expansion of the UK venue and the organisation's growing portfolio of services.

AMERICAS - GainingEdge, a global convention industry consulting firm, has appointed Paul Vallee to head up its operations in the Americas.