Sign in or Register | Newsletter
 
 
Register today to receive each issue absolutely FREE!
Known for its textiles and fashion, Daegu is now looking to boost the...
More
CMW hears from global associations about how best to handle the impact the...
More
The director of Reed's giant EIBTM MICE event in Barcelona, Graeme...
More


Exhibition World January 2015
January 2015
Supplement: Basque Country
Supplement: Turkey
EITBM TO LAUNCH DEDICATED BUSINESS TRAVEL EDUCATION AND PAVILION
posted on: 2/8/2012 11:07:37
0390EIBTM_

EUROPE - As a result of post-show research from last year’s European Incentives, Business Travel and Meetings exhibition (EIBTM) in Barcelona, the show’s organiser, Reed Travel Exhibitions, is to run a specialist business travel pavilion.
 
The research found 57 per cent of the international hosted buyers who attended the 2011 show organise business travel. Reed says it has taken the decision to include a dedicated business travel pavilion as a way to extend the show profile beyond the meetings and events industry.
 
A stream of free dedicated education sessions provided by the Association of Corporate Travel Executives (ACTE) will also be launched at the 2012 show. The initiative is part of a strategic partnership with ACTE, a non-profit organisation which serves over 60,000 travel executives from across the globe.
 
The new Business Travel Pavilion at EIBTM will provide a dedicated meeting area for exhibitors to showcase their products to visitors and hosted buyers with a responsibility and proven budgets for corporate and business travel.
 
“The incorporation of business travel to EIBTM is a logical extension to the current show profile and we are excited about the new possibilities and increased return on investment that it will deliver for our exhibitors already operating in this field, as well as introducing new specialist buyers and suppliers to the event,” says Reed Travel Exhibitions’ EIBTM Event Director, Graeme Barnett.
 
EIBTM 2012 takes place 27–29 November at Gran Via, Barcelona.
 
Any conference-related news? Email sarah@mashmedia.net

Print:
Email:
Share article:
COMMENTS
Would you like to Leave a Comment?
LATEST NEWS
AUSTRALASIA - BESydney Ambassador Dr Jeremy Chapman has been appointed a Companion of the Order of Australia.

MICHELLE HARDING JOINS ALLIEDPRA ATLANTA
posted on: 27/1/2015 10:15:38
AMERICAS - The Atlanta office of global DMC AlliedPRA has appointed Michelle Harding as national sales manager.

ASIA - Global DMC and event management company Pacific World has promoted Selina Chavry to the new role of regional director, Asia.

ASIA - DMC Destination Asia has revealed World Marketing Group will lead its North American incentive travel and event business development for the Asian region, effective 1 February.

AMERICAS - Police were called to investigate a stabbing that occurred 23 January at the Red Rose Convention Centre in Brampton, Ontario, Canada.