Sign in or Register
Register today to receive each issue absolutely FREE!
CMW hears from global associations about how best to handle the impact the...
The director of Reed's giant EIBTM MICE event in Barcelona, Graeme...
CMW catches up with Pacific World and finds the newly-expanded company has...

Exhibition World Issue 77
Issue 77
Supplement: Basque Country
Supplement: Turkey
posted on: 27/5/2010 11:31:44

IMEX NEWS – Suntec Singapore launched a new brand designed to give it an international service platform at IMEX in Frankfurt on Wednesday.

Suntec International Convention and Exhibition Service (Suntec International) is designed to expand the Suntec brand and its services beyond Singapore to the global market.

The new company is set up directly by Suntec owners ARA Group.

Pieter Idenburg, CEO of Suntec Singapore will also head the new entity.

Included among Suntec International’s portfolio of services is sales and marketing representation, venue management, and consultancy services with a key focus on highly customised solutions to clients. Idenburg says that there have been requests from many venues for Suntec to manage their centres and provide consultancy services.

"We are now ready to accomplish this through Suntec International," says Idenburg. "The new collaborative management model that has made Singapore one of the world's best will allow Suntec International to introduce  cutting edge technology solutions, including CRM and reservation systems, as well as yield management tools."

Share article:
Would you like to Leave a Comment?
EUROPE - Destination management company AlliedPRA, headquartered in Twickenham and San Diego, has partnered with DMC Incentive Travel Iceland.

MIDDLE EAST - Dubai and Abu Dhabi-based events, exhibitions and environment specialists Projex Event Services LLC, has been appointed an Octanorm Service Partner International by exhibition stand construction systems provider Octanorm in Germany.

EUROPE - Dublin-based meeting venue booking portal reports it has completed a one million euro ($US1.26m) funding round.

AMERICAS - The Philadelphia Convention and Visitors Bureau (PHLCVB) has received accreditation renewal from the Destination Marketing Accreditation Program (DMAP).

EUROPE - A host of key players in the incentive, reward and recognition industry have signed up to exhibit at the inaugural Motivate Europe Live exhibition.