RAI Amsterdam

Prescription for success

Chief operating officer Maurits van der Sluis illuminates The RAI Amsterdam’s welcome approach for Medical Conferences.   A big issue for medical congress organisers today is the need to comply with local rules in every country. In Europe, these rules tend to apply on an EU-wide level. In particular, regulations for the advertising of medications can affect the organisation of a conference. In Ams...

Polishing Amsterdam’s pearl

Paul Colston meets the COO of RAI Amsterdam, Maurits Van de Sluis, who explains the venue’s new strategy, two years in the making. [hr gap=”30″] I met Maurits van der Sluis at RAI Amsterdam’s South Beach, just as the venue was hosting the AIDS2018 world congress. It was an event that showed off the full power of Holland’s flagship convention venue. However, as the chief operating offic...

Fancy a festivalisation refresh?

Antony Reeve-Crook explores ‘festivalisation’ and the business of making the main event. The ultimate incarnation of an event, either industry or consumer, is the festival, and not just by virtue of their size. Festivals take a community and deliver an identity through shared experience. Whether industry specific such as the Cannes Film Festival, or more generic such as South-by-South-West (SXSW),...