Michael Jones

Wonderful Copenhagen looks forward to ESTRO’s 2022 visit

Wonderful Copenhagen, Copenhagen’s official tourism organisation, have stated that a two-stringed engagement project, a strong national host group, and an attractive host city were the three determining factors for The European Society for Radiotherapy and Oncology (ESTRO), a European oncology society, choosing the city for its annual meeting in 2022 themed ‘Learning from every patient’...

The power of data

International Confex’s Let’s Do London Theatre’s final session, 2 September, was a discussion on ‘The Power of Data’. The panel analysed how data will play a role in helping event venues and bookings build for the future. Speakers included Lily Lubowitz, group sales manager at CH&CO Venues; Peter Heath, owner and founder of Venue Performance; Luis Desouza, CEO of NFS Technology Group; Le...

Hybrid events – New technology, new opportunity

International Confex 21’s Let’s Do London Theatre, 2 September, hosted a session on the final afternoon, ‘Hybrid Events- New technology, new opportunity’. It was a panel discussion of how event planners can use new forms of technology in their future event programmes. Speakers included Edward Poland, co-founder of Hire Space; Vanessa Lovatt, chief evangelist at Glisser; Simon Burton, co-founder of...

Launching under lockdown

International Confex 21’s Let’s Do London Theatre’s ‘Launching during Lockdown’ session, 2 September, drew a panel of fresh talent from recent start-ups, who reviewed their stories of creating new businesses during the pandemic and explained how they dealt with the unfolding chaos. Speakers for the event included Maya Mhatre, co-founder and MD of Reset Connect; Anna-Marie Trzebin...

Designing the future of brand experience

International Confex 21’s Brand Experience Theatre, 2 September, was host to a session on the question of ‘Designing the future of brand experience’. The discussion was hosted by Kim Myhre, managing partner at Experience designed. Myhre offered insight into how brand experiences could be most engaging for the audience. Part of this focused on how audiences were no longer happy to be one of the cro...

In conversation with… TikTok

International Confex 21’s Brand Experience Theatre, 2 September, Mike Fletcher, editor of Digital Event News, Mash Media, hosted a conversation with Siri Brudevold, event coordinator at TikTok. She discussed the mobile video platforms’ approach to virtual events and where hybrid fits into the future. Brudevold suggested also that the current state of events involves an “era of experimentatio...

International Confex Keynote: How did an £84bn UK sector become invisible?

Mash Media editorial director Martin Fullard chaired a Keynote session at Day 2 of International Confex at ExCeL London, with panelists Shaun Hinds, chief executive, Manchester Central; John Sharkey, executive vice-president, ASM Global and Rick Stainton, founder and group executive director, Smyle Group. They answered the big question: ‘How could an £84bn industry be overlooked in the pandemic?&#...

International Confex: How UK venues are demonstrating real action on sustainability

International Confex 21’s Let’s Do London Theatre kicked off its second day at ExCel London with a discussion titled ‘Stepping Forward on CSR: How UK venues are demonstrating real action on sustainability’. The panel explored the practical measures taken by venues to help them stand out on sustainability, as they quickly look to re-brand and refine their product in the post-pandemic world. Speaker...

International Confex Keynote: Why event planners should be moving away from only events and towards communities

In a session at International Confex, Day 2, delivered by Swapcard’s Julien Bouvier, event directorl; Mia Masson, content director and Chris Haddow, head of sales, the speakers set out concrete steps for event planners to follow when embracing a community model. They introduced Swapcard’s online platform Evolve – a resource designed to help organisers find solutions going forward...

International Confex: ‘Championing diversity, equality and inclusion together’

International Confex 21’s Association Event Forum saw its seventh session of Day 1 held under the title ‘Championing diversity, equality and inclusion together’. The panel discussed what event associations were doing to support the vision of an events industry where diversity, equity and inclusion are not just words, but relate to action. Speakers for the event included: Caroline Jackson, vice-cha...

International Confex: ‘Revenue positive – good times ahead for associations post Covid’

International Confex 21’s Association Event Forum saw its sixth discussion on Day 1 at ExCeL London held under the title ‘Revenue positive – good times ahead for associations post Covid’. The discussion was led by Paul Martin, executive director for strategic business, at event tech platform EventsAIR. Martin offered insight into how association’s main streams of revenue had adjusted and cou...

International Confex: ‘Tomorrow’s World – Has the events world changed forever?’

International Confex 21’s Let’s Do London theatre’s final discussion on Day 1 of the show at ExCeL London, 1 September, was held under the title ‘Tomorrow’s World – Has the events world changes forever?’. Speakers included Jane Baker, director of Elgin Consulting and strategy consultant at Cheerful Twentyfirst; Neil Thompson, founder and MD of The Delegate Wranglers; Edward Poland, co-...