Aventri raises new capital and predicts meetings will return ‘at record levels’ in 2021

Aventri raises new capital and predicts meetings will return ‘at record levels’ in 2021

US-based event management software company Aventri has raised further investment from private equity investors.

The company has announced it has closed a strategic growth equity round with current private equity investors HGGC and Level Equity.

Aventri says the capital will fund future strategic growth initiatives, including investments in core product development, expansion of its virtual and hybrid event platform, and go-to-market efforts.

“The continued partnership with HGGC and Level Equity demonstrates the growing confidence among investors and market participants that B2B meetings and events will return at record levels in 2021,” said Jim Sharpe (pictured), CEO of Aventri. “While our industry has been heavily impacted by Covid-19, at Aventri, we are committed to continually investing in software and services that meet our customers’ needs today and in the future.”

Aventri recently announced the launch of its Virtual Event Platform, a fully integrated digital and hybrid event solution.
“Aventri has welcomed several large enterprise customers in recent months, including leading organisations across the global tradeshow and cloud management space. The additional investment in Aventri will serve to expand our capabilities alongside these customer partnerships,” said Sharpe.

“Over the past three years, we have seen Aventri expand its global footprint by developing and investing in solutions that enhance the event experience for organizations,” said John Block, Partner at HGGC.

“We’re confident that with this additional investment, Aventri will continue to not only address the current needs of the market, but also innovate toward the future of the industry to win market share and drive value for enterprises. Aventri’s Virtual Event Platform is a terrific example of the commitment to innovation that we’re excited to support.”

Aventri is a portfolio company of private equity firm HGGC.

Learn more at aventri.com.

Managing Editor, Conference News & Conference & Meetings World. Write Paul an E-mail

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