Expert Opinion


The key to Barcelona’s conference success

CCIB general manager Marc Rodriguez says the key to Barcelona’s conference success is collaboration between the public and private sectors. [hr gap=”30″] In 2017, Barcelona headed the world ranks of the cities that host the most international congresses and conventions, according to the International Congress and Convention Association (ICCA). This important statistic, reflecting...

How to win international congress bids

A global reputation and an ability to handle long-term, complex activity are the critical factors for scientists when considering a destination’s candidacy for hosting an international congress, according to leading Czech conference ambassador, professor Julius Špičák. Professor Špičák was instrumental in bringing the International Congress of World Gastroenterology Organisation (WGO) to Prague in...

Surveying the future of event technology

In this blog, the judges of IBTM World’s upcoming Tech Watch Award offer their thoughts on what makes a winning entry, surveying some of the industry’s most innovative technology. [hr gap=”30″] Q: What emerging tech trends do you see as having a significant impact on events and/or exhibitions in the next few years? Corbin Ball, founder of Corbin Ball Associates, chair of the judge’s pa...

Digital tools: A question of control

Mykyta Fastovets (pictured), CTO at ExpoPlatform says careful planning is key to building a loyal digital audience for your event. In a recent blog post on the impact of online technology on the exhibition industry, strategic consultancy AMR International explored the issue of how digital tools can potentially take control of the event away from the organiser. We feel that the effect that digital ...

Safety in numbers

CMW turns attention to innovation in the field of event tech security, exploring topics like GDPR and facial recognition. Geoff Revill (pictured), Krowdthink’s MD and CEO, shines light on GDPR in event tech security. The GDPR has caused great concern in the events industry, especially in event technology. When an event organiser utilises a 3rd party product to obtain or process visitor information...

At the heart of it…

Paul Martin, director of sales for EMEA at event management platform EventsAIR, explores what he feels is at the heart of event success: social media. All event planners understand that one of the primary keys to event success is attendee engagement, however there are a number of ways to achieve this and choosing the right approach for your audience can present a challenge.  One approach that has ...

Edmonton: Building a more sustainable future across Canada

Barb Stuhl-Smith (pictured), the business development account manager at Edmonton Tourism, explores how Edmonton is building a more sustainable future by fostering alternative energy innovation across Canada. With over 2,300 hours of sun per year, solar energy as a renewable resource is swiftly becoming more common in the capital of Alberta – Edmonton aka Canada’s sunniest city. Emerging at an unp...

How independent hotels are closing the gap on chains for events

New data from Cvent suggests that independent hotels are closing the gap to large hotel chains as destinations for events. The 2018 Global Planner Sourcing Report included survey responses from nearly 3,000 event planners worldwide, including nearly 300 planners in the UK. It shows that there is a greater desire to deliver a more unique onsite experience for event attendees. Planners are actively ...

Making a point on wellbeing in M&E

Sarah Mayo, (pictured top) co-founder of newly launched POINT3 Wellbeing (a UK company that supports people and businesses with health and wellbeing programmes) speaks to CMW and sheds some light on health and wellbeing within the international business events sector. Stress management and positive mental health are increasingly on the agenda of companies that recognise the urgent need to combat t...

Essential measurements

International Association of Conference Centres’ CEO Mark Cooper discusses some essential elements for measuring the meeting experience. Food and wellness-based trends can be fleeting by nature; however we’re seeing an unprecedented increase and they may be here to stay. In IACC’s recent Meeting Room of the Future report we found that 57% of venue operators said “experience creation” was an import...

Q&A: Brand storytelling is not an option anymore, it is who you are

By Geoff Andrews, CEO of WorldHotels People have been telling stories for thousands of years, and still they have a powerful effect on people. But how does successful storytelling work in the hospitality world? In this Q&A session, WorldHotels CEO Geoff Andrews explains why storytelling is particularly important for independent hotels, and which hotels he believes have already perfected storyt...

Montréal: Making room for robotics

Generating CAD$1.8m (US$137.5m) in tourism revenue for Montréal and Québec, the Palais des congrès de Montréal Convention & Exhibition Centre is set to host the international final of the World Robot Olympiad (WRO), 13-15 November 2020. Organised by Zone01, the event will draw 2,000 participants to Montréal. This international competition attracts students between the ages of seven and 25 from...