Event technology supplier Cvent has released its annual list of the Top 50 Meeting Hotels in Europe. The list was compiled by analysing meeting and event booking activity through the Cvent Supplier Network (CSN), one of the world’s largest venue sourcing platforms. More than USD$16bn and more than 42m room nights were sourced through the CSN in 2018. Cvent’s Top Meeting Hotels lists rank venues based on MICE performance according to various criteria, including total requests for proposals (RFPs) and conversion rate.
“In Europe, we saw a nearly 20% increase in RFP volume year-over-year and hotels featured on this year’s lists are elevating their MICE strategy through innovative digital marketing and quick and complete online responses to RFPs – which is exactly what event organisers want,” said Chris McAndrews, vice president of marketing for Cvent Hospitality Cloud. “Our Top Meeting Hotels lists are consistently used by event organisers to find great hotels and by hoteliers looking to set themselves apart to increase their property’s MICE revenue.”
“I am honoured that Hilton Prague has been repetitively recognised,” said Michael Specking, Hilton Prague general manager. “A full renovation of our almost 800 rooms is nearly complete, and our flexible 5,000sqm of meeting and convention space, bright atrium lobby, three restaurants, two bars, and 2,000sqm of leisure facilities offer group guests all the amenities they look for when attending events. Add to this our hotel’s central location and most importantly a great team focused on delivering high standards of service, Hilton Prague is the real creative metropolis with everything under one roof and is the right choice for inspired events of all kinds.”
Top 10 Hotel Properties in Europe
|2019 Rank||Hotel Name|
|2||Meliá Castilla Hotel & Convention Centre Madrid|
|5||Hyatt Regency Paris Etoile|
|6||Hilton Diagonal Mar Barcelona|
|7||Le Meridien Etoile|
|8||Sheraton Roma Hotel & Conference Center|
|9||Movenpick Hotel Amsterdam City Centre|
|10||Hilton London Metropole|
To address increased demand and buyer preferences, Cvent unveiled additional Top Meeting Hotel lists which segment venues further based on commonly searched attributes including meeting space square footage and region-specific locales. Additional lists for European hotels include: Top 50 Meeting Hotels in the U.K., Top 50 Meeting Hotels in Germany, and Top 25 Independent Hotels in Europe.
Cvent evaluated hotel properties that generated business through the Cvent Supplier Network from January 2018 through December 2018. The properties were ranked according to various criteria, including total requests for proposals (RFPs), awarded RFPs, total room nights, awarded room nights, major metropolitan area (MMA) market share, conversion rate, response rate, and the hotel’s unique profile visits in the Cvent Supplier Network. The criteria are designed to provide the most accurate reflection of the top meeting hotels in the US, Europe, Middle East and Africa, and Asia Pacific regions.