CWT Meetings & Events, a division of Carlson Wagonlit Travel, has unveiled its predictions for the top ten North American cities for events in 2019.
The ranking is based on proprietary and industry data in CWT’s 2019 Meetings & Events Future Trends report, to be published next week.
The rankings are as follows, with 2018 and 2017’s positions in brackets:
- Las Vegas, US (2018: 10 /2017: 10)
- New York City, US (2/1)
- Orlando, US (4/9)
- Boston, US (-/-)
- San Antonio, US (-/-)
- Dallas, US (3/-)
- Seattle, US (9/-)
- San Francisco, US (1/6)
- Chicago, US (8/4)
- Vancouver, Canada (-/-)
Next year’s ranking sees three new entries: Boston (4) and San Antonio (5), plus Vancouver (10) in Canada. Canada was last featured in the 2017 North American top ten cities with Toronto, then in second place. Cities that have dropped out of next year’s list include Philadelphia (5th in 2018), Phoenix (6), and Atlanta (7).
In the North America marketplace, cost per attendee per day is predicted to rise 1% in 2019, to an average of US$234. Average 2019 group size is projected to increase to 88, up 14% from 2018.
“Clients are mostly looking at upscale and luxury properties for their events – mirroring the strength of the US economy,” said Tony Wagner, Vice President, Americas, CWT Meetings & Events. “If customers can’t get availability, they are switching dates, or looking at a different destination to get the right property.”