US-based Northstar Travel Group has announced the acquisition of, East Grinstead-based (UK) information and events business CAT Media. Terms of the deal were not disclosed.
The news comes a day after Northstar Travel Group announced it had acquired Buying Business Travel from Panacea Media based in London.
CAT Media is publisher of bi-monthly magazine Meetings & Incentive Travel (M&IT) and Association Meetings International (AMI).
The combination of the CAT Media portfolio with Northstar’s The Meetings Show in London creates a strong multiplatform marketing services, information and event portfolio in the MICE sector, said Thomas Kemp, Chairman & CEO of Northstar Travel Group.
“We are pleased to complete this transaction with Northstar to create scale and a multiplatform media, events, and marketing services business serving the UK and European MICE and incentive industry,” said Martin Lewis, Managing Director of CAT Media. “After 32 years of developing our activities in this fast-changing market, this is a good time to marry our products with Northstar to give our business the critical mass and enable it to become part of a truly global media footprint in the travel and events business.”
“We’re delighted to welcome the CAT Media brands to the Northstar family,” said David Chapple (pictured), Portfolio Director, Northstar Travel Media UK.
Northstar is the owner of brands including Successful Meetings, Meetings & Conventions, Incentive, M&C China, Business Travel News, Travel Procurement, The Beat, Travel Weekly, TravelAge West, Travel Weekly China, Travel42, Axus Travel App, and Web in Travel.
The company produces more than 80 face-to-face events in 13 countries in retail travel, hospitality, corporate travel, travel technology, sports travel, and the meetings & incentive industry.
Northstar Travel Group is owned by funds managed by New York-based EagleTree Capital.