Global meetings industry association, PCMA is again inviting hundreds of professionals to analyse and discuss issues facing EMEA’s meetings and conventions industry at its European Influencers Summit scheduled 22-24 September in Barcelona.
The ‘Disrupt + Deliver’ theme introduced in January at 2019 PCMA Convening Leaders in Pittsburgh, Pennsylvania will be continued in Barcelona.
“Our goal is to gather association executives, corporate business event leaders and industry professionals throughout EMEA with the purpose of together demonstrating how business events drive global economic and social progress,” said Luca Favetta, PCMA Regional Business Director, EMEA. “The exclusive programme is designed to help EMEA’s mature business events industry understand external and internal disruptors and deliver solutions to ensure success.”
The event will feature an Innovate + Elevate Hub, an evolution of the Innovate + Elevate Arena introduced at 2019 PCMA Convening Leaders as a new approach to the traditional exhibition space.
The Learning Hub will offer key areas for experiential learning and collaboration, including a podcast studio, open workspace for attendees to continue conversations sparked by education sessions and visual depictions of selected education sessions and plenaries.
Education experiences may take the form of off-site learning tours, invite-only master classes and workshops. Other opportunities include an ‘Ideathon’, a larger-scale hackathon seeking to prove how business events can drive global economic and social progress, and a session on the Future Trends of Meetings and Events research supported by PCMA Foundation and Marriott International.
To register interest and for more information about the 2019 PCMA European Influencers Summit, visit here.