AUSTRALASIA – The 2014 G20 Leaders Summit in Brisbane sparked interest in the city as a destination that can successfully host major business events.
Brisbane Convention Bureau’s general manager of conventions and business events Rob Nelson said the G20 was a game-changer for Brisbane.
Nelson said the convention bureau’s involvement in the Brisbane Global Café, an important lead-in event for the G20, opened doors for new business events for the city.
The Global Café focused on five global issues and challenges, attracting 80 high-calibre speakers, including leading researchers and senior business figures.
Nelson said: “The G20 was truly a once-in-a-generation chance to focus the world’s attention on our city.
We are well and truly on the radar in the international events space. Earlier this month, Brisbane was announced as the first city outside New York to host the World Science Festival, one of the world’s premier science and arts events.
“The World Science Festival is expected to attract 27,000 visitor nights to Queensland and significantly contribute to Brisbane’s economy in March 2016.
“A key factor in securing this prestigious festival was Brisbane’s reputation for hosting a seamless G20.”
A major conference secured for Brisbane is the 2015 Water Sensitive Cities Conference, to be staged in September.
The conference organiser, Cooperative Research Centre for Water Sensitive Cities CEO Tony Wong, was a guest speaker at the Global Café.
He said: “Brisbane has been a leading example of innovative water and river management around the world, showcasing award-winning stormwater harvesting technologies, urban developments and water-sensitive community infrastructure.”