advertising

MECC Maastricht launches new international marketing campaign

The MECC Maastricht in The Netherlands is launching a new international marketing campaign to align with its new €49m expansion, beginning in June. The campaign will come courtesy of Eindhoven advertising agency Megawatt. Its aim will be to convince the target market – organisers of congresses, trade shows and events – that the  MECC Maastricht is the best choice for events. MECC Maast...

INVNT appoints new director of PR and marketing

Marketing agency INVNT has announced the appointment of Brea Carter to the newly created role of PR and marketing director. Carter will be responsible for leading the company’s international PR and marketing efforts, based out of the company’s new Sydney office, which launched in April. A passionate marketer with a firm understanding of the live space, Carter has worked as a journalist in London, ...