EVCOM

Pan-European pitch guidelines from LiveCom Alliance

LiveCom Alliance shares its guidelines for pan-European pitching: In the live communication industry, calling for or entering in pitches is a common way of generating business, and it needs to be treated as a delicate matter. The stakes are high. On the one hand for the client, because it determines the potential value of a future partnership, and on the other hand for the agency since it could de...