MCI

MCI launches Association Engagement Index

Global engagement and marketing agency MCI has asked associations to participate in The 2022 Association Engagement Index. The Index is an international benchmark study on engagement. It measures the performance, relationship strength and outcome of engagement tactics based on the feedback of associations’ members and customers. Tried and tested methodology is used to measure each associatio...

mci group releases sustainability report

mci group has released its 2021 Sustainability Annual Report. The report highlights the key positive impact of the past year and showcases some experiences from mci group agencies and brands. In 2021, mci group raised 857K euros for charity and organised 53 client projects about sustainability or with an integrated sustainability approach. mci group employees also volunteered 3,561 hours for commu...

Have corporate events changed forever?

Charlee Gough (pictured), divisional director for corporate at MCI, a global engagement and marketing agency, talks to CMW about corporate events, recruitment challenges and sustainability within the industry. Click here to read the feature in the CMW May/June 2022 Magazine.  How far has the international events industry recovered from the Covid-19 pandemic? The word ‘recovered’ seems to suggest t...

Meeting like Kings

MCI’s global endoscopy conference won them an award with the Association of British Professional Conference Organisers. CMW explores the event. King’s Live is the flagship annual conference and masterclass of the KL Foundation. The meeting brings together global medical trainees, consultants, and leading experts in the field of endoscopy for a five-day scientific programme. The educational content...

BestCities appoints new director, business development and community engagement

BestCities Global Alliance has announced meetings industry veteran Tia Daniels (pictured) as its new director, business development and community engagement. Daniels brings to the role more than 25 years of experience in the meetings industry, with many of her previous positions stationed in the US and Denmark. Her most recent roles include director of sales and marketing at Konventum Hotel and Co...

MCI hires new UK creative director

Global engagement and marketing agency, MCI, has appointed Mark Aldridge as its new creative director in the UK. Aldridge brings a range of expertise in events, advertising, marketing, theatre, film, television and experience design. His extensive agency experience includes WRG, INVNT, Imagination, Jack Morton and Wolff Olins. Client-wise, Aldridge has led on live, digital and advertising content ...

IMEX America rallies the community as international events return to the US

The global business events community has shown strength in numbers, gathering at IMEX America, which opened 9 November in Las Vegas. Over 3,300 global buyers and over 2,250 exhibiting companies have registered to attend the show, which runs until 11 November at Mandalay Bay. This year’s IMEX America, the first show in over two years, is the first international event to open after the lifting of th...