SFF X SWITCH

How to immerse in the experience to move past virtual fatigue

By Shaun Whatling, vice-president, business growth, Pico+ discusses designing virtual events around human needs   The ongoing shift to virtual in life, work and business has not been entirely free of hiccups. Many businesses who have moved from annual in-person events to more frequent online events are facing a challenge: virtual fatigue. The actual problem lies not in the medium, but in a failure...