Totem

Five lessons in event-tech partnerships to take us into 2022

By Christopher Bo Shields, co-founder of hybrid events platform, Totem   As we look forward to the year ahead, I suspect many events organisers are likely to be feeling some trepidation about the surprises and ‘learning experiences’ to come. No wonder. From international events such as Cannes Lions and Glastonbury to major conferences, internal comms events held by global multinationals, righ...

Informa takes stake in UK event tech company Totem

The UK-based event tech company Totem has secured investment from Informa, the international event organiser and business intelligence group. The value of Informa’s investment has not been disclosed. Informa has taken a stake in Totem, which has an integrated portfolio of digital event solutions. Alex Hughes and Christopher Bo Shields (pictured), co-founders of Totem, said: “We are delighted to fu...

Totem event tech brings Climate Week NYC centre stage

Totem, a London-based technology company, has described how it provided the virtual and hybrid events platform used to bring Climate Week NYC, 20-26 September, to the global stage. The virtual platform enabled 3,000 registrations for the event from senior business and government leaders from across the world. This year’s event had a focus for the global sustainability movement ahead of COP26 in No...

Informa partners with virtual event platform Totem to create ConnectMe

Informa has partnered with virtual events platform Totem to create ConnectMe, a new bespoke version of the platform for use at Informa events. ConnectMe will make its debut at SuperReturn and IM|Power, and will continue to expand its use throughout the year into all of the company’s events, sectors and brands. ConnectMe is planned for rollout across hundreds of the organiser’s conferences and exhi...

Why you should forget about the digital platform, and focus on experience

Christopher Bo Shields, chief creative officer and co-founder, Totem, says we should forget about which digital platform we are using, and focus on what matters – the experience.   Perhaps one of the most unexpected outcomes of 2020 – a year that was full of them – is the fact that virtual event platforms have become a huge point of discussion. But I’m going to say this: for...