The Scandinavian Exhibition Group (SEG) continues to expand by taking control of leading Scandinavian PCO (Professional Congress Organiser) – Meetagain Conferences.
The acquisition of a majority stake in the PCO means that the Scandinavian Exhibition Group is now a major full service provider for exhibition and congress organisers in the region.
“We are very pleased to welcome Meetagain to the Scandinavian Exhibition Group,” said Björn Delin, CEO of the Group.
“With a top ranking PCO as part of the Group, we can now offer our conference and exhibition partners a complete range of services.” With over 25 years of experience and organising more than 150 events per year, of which about half are international, Meetagain is an experienced PCO in Scandinavia.
“We have noticed a clear trend of a growing need by our clients and partners for more services connected to the events we organise,” said Delin. “It was therefore an important strategic decision to acquire Meetagain Conferences when we had the opportunity.”
SEG is one of the top 10 exhibition organisers in Scandinavia and claims to be the fastest growing. The Group consists of five operational companies, BraMässor Sverige, Oxbridge Live Media, LifeStyle Events, Traveko Scandinavia and Meetagain. The group organises some 20 exhibitions and 150 other business events annually in Sweden, Denmark and Norway.