As Italy reopens for events, the Italian National Tourist Board (ENIT) and CB Italia have announced the third edition of Italy at Hand showcase will take place 16-18 December 2021 in Milan. The three-day event will involve 45 international buyers and 35 key MICE industry exhibitors.
Italy at Hand will involve over a thousand business meetings and be accompanied by a programme of interactive activities as it returns two years after the last edition was held in Rome in 2019.
Italy at Hand will be a 100% live event. Organisers say that the developing vaccination campaign and the enforcement of strict protocols concerning safety and social distancing mean that all prerequisites are now in place to meet securely in Italy once again in person.
International buyers interested in learning more about how to participate in the event can express an interest by visiting www.italyathand.com and fill in the dedicated form.