CWT appoints new VP EMEA for Demand Marketing

Travel management company CWT has appointed Deanna Seiffert as VP EMEA Demand Marketing. “Deanna’s expertise will allow us to deliver meaningful content to the EMEA markets and expand our brand’s reach,” said Simon Nowroz, CWT’s Chief Marketing Officer. “Her customer-centric approach and her knack for solving problems will be tremendous assets for the team. I am thrilled to have her on board.” Seiffert will report to Adam Austin, CWT’s VP Global Demand Marketing, and will sit on the EMEA’s Strategy & Commerce leadership team. She will be based in London. Prior to joining CWT, Seiffert held various marketing and communications leadership positions in the travel industry, including Global Marketing Director, Providers & NDC at Travelport, Head of Marketing & Brand Communications at Portman Travel and Head of Marketing at HRS.