International strategic event management agency FCM Meetings & Events – in conjunction with Marina Bay Sands Singapore – is set to launch an ‘Ideas Exchange’ that is specific to the MICE and travel industry. The initiative is part of a thought leadership series for 2022. “Based on the concept of a salon, we’ve curated a highly interactive experience that holds space for informal learning and discussion,” said FCM Meetings and Events creative director Joshua Mason Browne. “Our aim is to inspire collaborative action and tackle the big questions together of where we are going to, next. “The Ideas Exchange is a new series of experiences connecting our customers, event partners and thought leaders together for a dinner gathering, with purpose. It’s a facilitated, robust discussion series, and I’m excited for the opportunity to take on the role as guest facilitator.” FCM Meetings & Events general manager Simone Seiler said one of the most exciting aspects was the fact the event would be taking place in-person [in Sydney Australia]. “We know businesses have been starved of seeing their employees, clients, and potential future customers – we’re delighted to be able to offer the opportunity for true non-virtual collaboration for the first time in a long time,” Seiler said. “The power of being able to interact on a personal basis can’t be underestimated and the constant feedback we’ve received is that professionals have achieved more in a day of face-to-face activities than they would in a month’s worth of Zoom and Teams meetings. “Everyone at the table will have the opportunity to address burning questions, exchange, and share ideas. “We already have some fantastic brands in attendance, and we’re really excited to deliver our three chapter markers of: community and purpose, technology and content culture, and audience confidence. “I’d also like to thank our co-sponsors, Marina Bay Sands, for an excellent partnership throughout.” “The opportunity to reconnect with one another and engage in some great in-person conversations are instrumental for the industry as we gear up for recovery,” said Mike Lee, vice-president of sales, Marina Bay Sands. “Marina Bay Sands is excited to be part of this initiative and we look forward to engaging our industry peers in some robust discussions.” The in-person event will take place at Alexandria’s The Venue in Sydney, 3 March 2022, 6-10pm (AEDT).
FCM Meetings & Events launches Ideas Exchange in Sydney
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