National events industry association Meetings & Events Australia (MEA) is to offer members free access to high quality training online each month through a new webinar programme.
The first webinar for 2018, on 31 January, will be on the sales process and presented by Nicole Bates, founder of Conversion Management.
The new programme will complement MEA’s existing face-to-face professional development programme. It will also provide the ability to upgrade professional skills within the industry – in particular those skills where shortages were identified in the Australian Workplace Skills Survey for the Events Industry Sector conducted by MEA last year.
Sales and business development skills were in the top five gaps identified in this research, so the first webinar will provide an opportunity for anyone in the industry to upskill their sales performance or that of their teams.
Robyn Johnson (pictured), CEO, Meetings & Events Australia says: “The beauty of webinars is they can be accessed anywhere in Australia which is great for our regional members and those unable to travel to attend seminars. Along with the online Diploma of Event Management course launched last year, MEA is providing high quality education for people making a career in the events industry.”