Dubai Business Events (DBE), the city’s official convention bureau, has reported securing 125 business events in the first half (H1) of 2018.
These are set to attract over 65,000 delegates from around the world, and have an expected economic impact of AED500m. DBE said the bid wins reflect a 29% increase from the same period last year.
Issam Kazim (pictured below), CEO of Dubai Corporation for Tourism and Commerce Marketing, said: “Dubai’s success in attracting an increasing number of business events is a testament to the city’s ability, across the public and private sectors, to coalesce together to position it on a global stage.
“Dubai Business Events has worked closely with stakeholders to ensure the city is able to optimise its bidding opportunities, highlighting not only the tourism and events infrastructure, but also the knowledge exchange possibilities in Dubai. We thank all our partners and look forward to working with them to build on our collective efforts to contribute to our ambitious tourism targets.”
Key business event wins in H1 have included: Pro-Health China Incentive (2019), World Chamber Congress (2021), International Congress for the World Confederation for Physical Therapy (2021), World Congress of Gastroenterology (2021), as well as Asia Pacific Congress of Cardiology (2023).
During the first half of 2018, DBE representatives attended over 70 trade events showcasing Dubai’s business events offering and services to more than 9,000 international meetings, events, and incentives industry professionals.
DBE also facilitated 14 site inspections for 30 clients and hosted four in-depth study missions for a total of 136 hosted buyers in the first half of the year.
During the first half of 2018, the bureau also organised three roadshows in key markets across Europe, South East Asia, and North America, attracting more than 400 business events planners. The roadshows acted as a platform to meet and engage with key decision makers, educate them, and showcase the city’s capabilities, as well as services offered by DBE.
Steen Jakobsen, director of Dubai Business Events, said: “The growth in bid wins in the first half of 2018 is a strong demonstration of the positive reception globally to Dubai’s business events proposition.” He also spoke of “an exciting set of initiatives and activities planned for the remainder of the year”, including bringing more meetings industry professionals to the city, “to show them Dubai’s latest developments and capabilities”.
DBE’s Al Safeer Congress Ambassador Programme has contributed to securing 18 business events for the city.
Major business event bid wins from previous years, such as the 57th International Congress and Convention Association (ICCA) Congress and the World Heart Federation are set to take place later this year.
Further study missions in 2018 will come from North America, Southeast Asia, and India.