The KLCC Holdings Group, working in partnership with the Kuala Lumpur Convention Centre Business Events Alliance (KLCCBEA), has launched its annual ‘Sustainable September’ initiative. Sustainable September is a month-long campaign which incorporates a range of interconnected sustainability and ESG-related activities in and around the KLCC precinct. The initiative is part of an ongoing effort by the KLCCBEA partners to showcase the KLCC precinct as Malaysia’s first SDG hub, thereby supporting the Malaysian Government’s SDGs and the KLCCBEA partners’ own sustainability goals. Datuk Md Shah Mahmood, group chief executive officer of KLCC Property Holdings Berhad, launched this year’s Sustainable September initiative by presiding over and participating in “Jog for a Cause”, a fundraising activity for the National Kidney Foundation (NKF). The fundraiser incorporated an organised fun run around the KLCC Park, as well as kidney health screenings for all participants. Mahmood was joined on the run by John Burke, general manager of the Kuala Lumpur Convention Centre, as well as senior management and employees from other KLCCBEA members including the KLCC Holdings Group, the Mandarin Oriental Hotel, Traders Hotel, and Impiana Hotel. “We believe that every step towards sustainability counts,” says Mahmood, “With ‘Sustainable September’, we envision fostering a culture of environmental and social consciousness that goes beyond a single month. “By engaging our community and partners, we can collectively contribute to a greener, more sustainable future.” In addition to the ‘Jog For A Cause’ launch event, Sustainable September will include various activities including:
- A bake sale to raise funds for the Stepping Stones Living Centre, which cares for underprivileged seniors and children.
- Dedicated mental health and well-being education sessions for employees at KLCCBEA partners.
- A Restaurant Week promotion, raising awareness of the sustainable and healthy food options available to visitors at the KLCC precinct.
- Various recycling initiatives.
Mahmood concludes, “Sustainable September aligns seamlessly with the larger global effort to combat climate change and preserve the planet for future generations.”
