ADNEC Group partners with Terrax to introduce 100% recycled flooring system

Abu Dhabi-based ADNEC Group has partnered with Terrax Environmental Limited to develop TerraTile, a 100% recycled modular flooring system for events. The announcement was made at the World Future Energy Summit (WFES) which runs 16-18 April at the ADNEC venue. The product uses recycled exhibition stand waste (including carpet) to form tiles for modular exhibition stand flooring. Initially the flooring will be used by ADNEC Group’s event organising arm, Capital Events for its shows (including Abu Dhabi International Boat Show, Global Media Congress, ISNR and IDEX). The product, manufactured in the UAE, will also be available to outside exhibition organisers and exhibitors keen to use more sustainable materials in their stands. Made from 100% waste and 100% recyclable, TerraTiles are a fully sustainable circular product. Each TerraTile is equivalent to over five kilograms of recycled waste and offers a practical and sustainable alternative to conventional flooring solutions. When TerraTiles reach the end of their life cycle, they can be recycled to produce new ones. The TerraTile product was showcased at ADNEC Group’s stand at the WFES. At the signing of the contract between the partners, Humaid Al Dhaheri, managing director and group CEO of ADNEC Group, said: “TerraTile is a revolutionary product that underscores ADNEC Group’s commitment to sustainability in the events industry. By prioritising sustainability in our events, we not only reduce our ecological footprint but also inspire others to join us in building a greener future for the industry.” Theresa Wernery, general manager at Terrax, said: “Terrax is delighted to have partnered with ADNEC Group on this groundbreaking circular product.  Through this collaboration, single use exhibition carpet, along with other ordinarily non-recycleable waste, will be transformed into durable raised exhibition flooring.  TerraTile will also significantly reduce the use of plywood at ADNEC Group and enable more efficient and less wasteful stand building.” The project is supported by an AED100m (US$27.2m) R&D fund launched in 2022 by ADQ, an Abu Dhabi-based investment and holding company.