Global experience design agency Imagination, the, has named Jennifer Grace as executive director of its Detroit studio, tasking her with leading one of the agency’s most high-profile client relationships (Ford) while expanding its creative footprint across North America. She takes on the role immediately, joining Imagination’s Global Management Team.
Alistair Wilson, managing director, Imagination Australia, who previously led the Detroit business and now heads Imagination Australia, will support Grace and her team.
“Ford’s return to Formula 1 was one of the most talked-about brand moments in automotive this year, and Jennifer was right at the heart of it. She has a sharp eye for what makes work travel beyond the room it launches in… North America is a huge opportunity for us, and Detroit has a real role to play in that story.”
While Ford remains central, the Detroit studio is increasingly connected to Imagination’s global network, drawing on work with brands including Visa, Bloomberg, and AWS to bring a fresh perspective into the US market.
For more information, visit imagination.com
