Accor has announced that Duncan O’Rourke, previously COO for Germany, Austria and Switzerland has been promoted to CEO of Accor Northern Europe.
Accor Northern Europe is a merger of the previous Northern, Central, East and New East Europe teams. In his new role, O’Rourke will be responsible for 29 countries including Scandinavia, UK, Benelux, Ireland, Poland and Russia in addition to his current responsibility for Germany, Austria and Switzerland.
In addition to this, O’Rourke will become part of the global executive committee for Accor.
O’Rourke said: “I love challenges and look forward to work with the teams all over the newly created Northern Europe division. My predecessors have done outstanding work, which I will gladly continue. It is now the ultimate time to finish a chapter and to initiate a new way. These changes are designed to reflect our business priorities: increase focus on territories and segments with the highest growth potential as well as the simplification of decision processes.”
O’Rourke has been with Accor since 2016 and previously worked as regional director for Kempinski Hotels.