ASM Global hosts first electric vehicle industry conference at Huntington Place

Americas News
ASM Global hosts first electric vehicle industry conference at Huntington Place

International venue management company, ASM Global hosted the Electric Vehicle + Energy Infrastructure Innovation and Sustainability Exchange conference (EVX) at the US-based venue, Huntington Place, Detroit, 22 June.

EVX serves the electric vehicle (EV) and energy infrastructure market. Globally, sales of electric cars have increased significantly in 2022, with 2m sold in Q1, up 75% from the same period in 2021, according to IEA’s Global EV Outlook 2022.

This market is set to be crucial over the coming years, as US president Joe Biden has set a goal for EV sales to encompass 50% of auto sales by 2030. It is predicted that work must be done on changing consumer attitudes and beliefs to build trust among consumers in the reliability of EVs.

To respond to this market potential, MAD Event Management and Sitarian Corporation joined forces to produce the EVX.

EVX drew 60 invited attendees, including EV manufacturers, private sector infrastructure companies and federal, state and local government officials. Visit Detroit is the presenting sponsor of EVX.

Claude Molinari, president and CEO of Visit Detroit, stated: “As electrification becomes crucial to the future of automobility, EV Exchange is the perfect vehicle for Detroit to command centre stage as the world leader in automotive innovation,”

Bob McClintock, executive vice-president of convention centres at ASM Global, said: “We are here to support our customers, the venues we manage and the Detroit metropolitan region. We want to facilitate the creation of new products for the communities our buildings serve, and we are committed to promoting innovation in growing markets, particularly those that will help with sustainability initiatives.”

ASM global has also unveiled a multi-year strategic blueprint with cloud software innovator, Infor, with the aim of creating an integrated booking, sales, food and beverage, and event management platform for domestic and international venues.

ASM plans to begin deploying the recently developed software this month at select US venues. The full roll out, globally, is expected to be completed by December.

Ron Bension, CEO and president of ASM Global, commented: “Infor’s technology solutions, as part of our one-of-a-kind technology advantage for our clients, will help us further revolutionise guest experiences, promote greater client engagement, increase revenues for partners, and streamline communications from event bookings to sales and marketing touch points.”

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