dmg events establishes office in Qatar

dmg events, Middle East, Asia and Africa, an international exhibitions company, has established an office in Qatar to support the growth of the country’s exhibition industry and to launch some of its most successful brands into the high-value market. The move comes after the company finalised an agreement with the Qatar Financial Centre (QFC) to establish an entity within the authority’s regulatory framework, a process completed with the consultation and support of the Qatar Tourism Authority (QTA). “Establishing a presence in Qatar is an important strategic move for us,” said Matt Denton, the president of dmg events Middle East, Asia & Africa. “It brings with it access to a market of significant potential, as the country’s preparations for the FIFA World Cup 2022 continue apace. We also have the honor of being the first events company to establish itself in Qatar under the new initiative from the QFC and QTA. This honour brings with it a considerable responsibility to contribute to the development of the nation’s events sector as a vibrant part of the economy, one that can attract a loyal following of international business visitors dmg events will draw on its core construction portfolio, adapting established events to achieve a rapid roll out of well-known brands to the Qatari market. First up it will introduce its interior design exhibition INDEX to the Qatari market, with the event set to debut at the Doha Exhibition and Convention Center (DECC) on 13–15 November 2017. That launch will be followed by the arrival of Building Services Qatar in February 2018, which will bring together four event brands – Middle East Concrete, Windows Doors and Façades Expo, HVACR Expo and Community Management Week – under one banner. Both events will attract an international audience of exhibitors and visitors numbering in the thousands to the city, which has identified the business events sector as an important area for growth.