DoubleDutch launches new interface and features for social event app

AMERICAS – Event and conference industry mobile app provider, DoubleDutch, has launched a new user interface (UI) for its DoubleDutch Events app aimed at improving attendee engagement and organiser insight.
 
DoubleDutch Events features a new and improved interface with navigation features making it easier to access menus and social feeds. The goal of the redesign is to create maximum social engagement within the event app in order to deliver deeper insight for event organisers and sponsors.
 
Powering events for clients such as Cisco, Roche, Lowe’s, Wells Fargo, Nationwide, Box and Eloqua, DoubleDutch’s new UI provides attendees with “faster and more immediate access to critical event resources and tools”, the company says.
 
With faster loading times and an intuitive interface, attendees can access the app’s native activity feed, agenda and resources.  Show organisers also have complete control of their event app; they can customise the look and feel of the app, making the app an extension of the event brand.
 
“We just used the DoubleDutch Events app at our recent National Kick Off, and the insight and engagement we gained was incredible,” said SVP Partner Management and Marketing at MCPc, Jed Ayres. “Attendees were more connected and informed than ever before, and the best part is, it’s all measurable.”
 
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