Excel London reports welcoming more than 500,000 sports fans and competitors through its doors in the past 12 months, strengthening its position as a hub for sports and fitness events.
Beginning 22 April, 40,000 runners will also descend on the venue over a week to collect their London Marathon registrations, as fitness events across the spectrum enjoying the biggest spike in interest.
High-profile sporting spectacles ranging from the London International Horse Show to Formula E and the T100 Triathlon – all featuring global sports personalities and live television coverage – are also among Excel’s packed calendar of events.
Indoor fitness competition HYROX, which has recently extended its deal with Excel, hosted its largest ever event in 2025 with 40,000 athletes utilising a 40,000sqm course in front of more than 30,000 spectators. It’s 2026 event already looks set to be even bigger with the addition of the YOUNGSTAR event across more than 50,000sqm.
Alongside HYROX, Gym Race, ATHX, Turf Games, World of Triathlon Live, TRYKA and Nike’s After Dark Tour – the latter featuring Olympic and World Indoor Champion Keely Hodgkinson – are just some of the fitness events Excel has delivered.
In addition, events such as Formula E and the T100 have helped to contribute more than £230m to London’s economy.
Sindri Hjartarson, senior account manager at Excel, said the Excel team was focused on supporting every event’s growth ambitions, citing HYROX as an example, where the debut in 2021 featured just 600 athletes compared to last year’s event which boasted some 40,000.
“Our newly developed waterfront is another key draw for event organisers as we’re one of the few venues that can offer swimming and water sport options, essential for triathlon events such as the T100 which we’ve hosted in various guises since 2001,” Hjartarson added.
This announcement comes as the venue sees a record year for new business, in addition to hosting an unprecedented 10 major international associations.
The venue is also embarking on a further multi-million-pound investment programme as part of its mission to become the best event destination in the world and was recently ranked fourth in the world’s top 100 convention centres by Travel & Tour.
For more information on Excel London head to www.excel.london
