Coming off the back of a difficult year, the International Congress and Convention Association (ICCA) is delivering on its promise of a new focus on innovation and business opportunities for members and has launched a new certification programme, ICCASkills.
ICCA says it has launched the certification programme to meet the challenges of the need for new business models, enhanced professionalism and standards in the industry.
Courses will begin in the third quarter of 2021 and ICCA will grant recognition to an industry professional who has met certain predetermined qualifications specified by the association. Certification will:
- Identify qualified professionals
- Ensure recognition of expertise
- Enhance credibility and prestige to individuals in the industry
- Provide a vehicle for professional development
The association says its ICCASkills curriculum will be developed and delivered by industry experts, including business leaders, academics and ICCA members, and delivered through on-site and online learning environments.
ICCASkills will start with the Certified International Convention Specialist (CICS) certification, designed for member employees aiming for their first management position and Certified International Convention Executive (CICE), created for managers with at least three years’ experience.
The association says the aim is to make CICS and CICE certification marks of excellence that will provide graduates with recognition of their expertise, enhance their industry profile and provide professional development opportunities.
ICCASkills will be guided by a diverse Certification Committee, which will oversee standards, requirements and course content. An Academic Curriculum Sub-Committee comprising university representatives and ICCA members will support these activities to guarantee relevancy and rigour. ICCA member GainingEdge is to provide logistical and operational support during the initiative’s preliminary phases. ICCA will also be inviting members to contribute to the programme by submitting content and assisting in course delivery. Information on registration, fees, synopsis of courses, and assessment requirements is promised during the second quarter of 2021.