For the first time after the end of the trade sanctions, Iran will host a national pavilion at SMM Hamburg, international maritime trade fair.
“An industry fair is a great platform for building new relationships and getting to know each other,” says Bernd Aufderheide, president and CEO of Hamburg Messe und Congress.
From 6-9 September 2016, Iran will showcase its capabilities in an area of its own.
“We are setting the stage for the formation of new international business contacts, providing opportunities for participants to become acquainted with Iranian companies and potential customers,” said Aufderheide.
A delegation from Hamburg Messe had visited Iran as early as December 2015 to attend Iranimex, the International Marine Industries Exhibition.
“SMM is the maritime sector’s most important platform for face-to-face networking and closing business deals,” said Hauke Schlegel, chairman of the German engineering industry association VDMA, who added that, following the lifting of the trade sanctions, the country is in great need of innovation and new ships.
For many years Iran was isolated from global trade. The first sanctions were imposed by the United States over three decades ago.
Once the Iran nuclear deal framework agreement was reached, a large portion of the sanctions were lifted in January 2016.
According to the national shipping company Islamic Republic of Iran Shipping Lines, Iran intends to invest roughly US$120bn by the year 2020 to rebuild its national fleet.