Malaysia set to wow Taiwan’s WOWprime corporation with major incentive tour for 3,000 participants

Taiwan’s food & beverage company, WOW Prime Corporation to undertake a major incentive trip programme in Malaysia for its staff thanks to support from Malaysia Convention & Exhibition Bureau (MyCEB). The trip comes in a staggered arrival from 26 March until 28 September 2023. Featuring a total of 3,000 participants, the trip will generate an estimated economic impact of RM57.9m (US$13m) to Malaysia’s economy. The participants of WOWprime Corporation Company Incentive Trip 2023 will be treated to a 5-star resort stay at Lexis Hibiscus Port Dickson. There will be a Melaka Historical Tour visiting the cultural heritage sites and a chance to experience the night market at Alor Street. Also on the programme is a shopping experience at the duty-free Genting Premium Outlets and Genting Sky Avenue Complex, as well as local chocolate product shopping. There will also be photoshoot sessions at the Chinatown, Kwai Chai Hong, Saloma Link bridge, KLCC and National Palace. “MyCEB is honoured to be the proud host to 3,000 participants of WOWprime. We hope more Taiwan business visitors can make Malaysia their preferred business events and corporate incentive destination,” said MyCEB CEO Dato’ Sri Dr. Abdul Khani Daud. “Having WOWprime augurs well with our target in welcoming 114,000 corporate meetings and incentive participants for 2023, and we will continuously provide the support to meet requirements so that each participant who visits Malaysia will be inspired by the destination and its endless experience from our distinctive uniqueness in each location,” he added.