Malaysian event contributes to Asia’s media industry

Malaysia has hosted the third edition of the RadioDays Asia (RDA) 2023 Conference. RDA 2023 attracted over 300 delegates from 30 countries across the Asia-Pacific region and internationally. The two-day event was organised by RadioDays Europe and supported by the Malaysia Convention & Exhibition Bureau (MyCEB). RDA 2023 provided a platform for industry leaders, broadcasters, podcasters, and audio enthusiasts to explore trends, innovations, and challenges, including AI’s role in shaping the industry’s future. Participants engaged in discussions and shared insights and experiences from their respective stations, businesses, and podcasts. MyCEB’s Acting CEO, Zain Azrai Rashid says, “RDA is an integral part of the Radiodays Europe family, renowned for organising the largest radio, audio, and podcast conferences in Europe. RDA 2023 is the 120^th out of 177 business events supported by MyCEB this year. “The event is estimated to have generated RM 4.9m (USD $1m)in economic impact. We continue to uphold the agency’s pivotal role in facilitating and supporting business events in Malaysia, contributing to the nation’s growth as a global event destination,” he concludes.