ASIA – Marina Bay Sands in Singapore will stage 13 tradeshows and several key conferences this October, in its busiest MICE month to date.
The 13 tradeshows, approximately four times the monthly average since since Sands Expo and Convention Center opened in April 2010, will attract an estimated 46,000 delegates from industries including architecture, property, travel, hospitality and energy.
The 5th World Architecture Festival kicked off Marina Bay Sands’ busy October, with over 1,500 international architects attending the event between 3-5 October. It was the first time the show had been held in Asia, having been staged in Barcelona since its inception.
Other new-to Singapore exhibitions taking place at Marina Bay Sands include the inaugural 100% Design, Houses of Worship Technologies for Asia, GAS Asia Summit, as well as the SkyBridge Capital’s SkyBridge Alternatives Conference (SALT). Singapore beat Hong Kong, Tokyo, Seoul and Shanghai to host this conference, which will see former US Vice President Al Gore and former British Prime Minister Tony Blair, attend Marina Bay Sands.
“October marks a milestone for us as our team builds on the MICE momentum since we opened in April 2010,” says Senior Vice President, Worldwide Sales and Resort Marketing Asia, Las Vegas Corporation, John Mims. “We have the honour of welcoming several new-to-Singapore shows that have chosen to debut at Marina Bay Sands, including the SALT Conference.”
To date, Marina Bay Sands has sealed over 6,000 event deals which will attract over 1.9m visitors.
In related news, Sands Expo and Convention Center this week picked up the award for ‘Best Business Event Venue Experience’ at the annual Singapore Experience Awards. The annual award ceremony is organised by the Singapore Tourism Board to recognise companies and individuals who create positive experiences for visitors to Singapore.
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