The Kuala Lumpur Convention Centre (KLCC) recently hosted Ben Goedegebuure, general manager at Maritz Global Events, and senior vice president Nancy DeBrosse for an educational visit.
Maritz Global Events brings together the industry-leading power of Maritz Travel – specialists in corporate conferences, meetings and incentive travel – with Experient, an association meetings, live events and trade show brand.
The visit was part of the Centre’s global educational industry engagement programme, intended to grow its business acquisition of international corporate and association meetings and events, as well as build greater awareness of Kuala Lumpur and Malaysia’s business events sector.
The educational programme was designed and organised by the Kuala Lumpur Convention Centre Business Events Alliance (KLCCBEA) to provide an experience that would walk the client and the delegate through the integrated convention centre precinct.
It also provided the opportunity to meet the industry supply chain and enjoy Malaysia’s kaleidoscope of cultural diversity, historic traditions and wonderful attractions, including the country’s famed culinary reputation, as the participants “ate their way” through the visit.
The Centre’s General Manager Alan Pryor commented: “We are delighted that Maritz Global Events accepted our invitation. It was great being able to spend time with them exchanging ideas and exploring business opportunities.
“It was wonderful to hear that our guests were impressed with Malaysia’s warm and friendly hospitality, the ease of connectivity, that English is widely spoken and notably the affordability of the destination.
“The knowledge exchanged throughout the visit has affirmed Malaysia has an untapped opportunity and proven extremely useful in shaping our global business development plans moving forward.”