New social impact specialist joins BESydney Team

As part of Business Event Sydney’s (BESydney) ‘Change Starts Here’ agenda, a new social impact specialist has joined the team. Tina Demetriou will be joining the team from 21 November bringing a strong background in event sustainability and community stakeholder strategy and engagement. Demetriou will manage the social impact strategy from the bidding stage all the way through, with a focus on measurement. Demetriou will focus initially on building out the Sydney business events impact ecosystem, before working with the client engagement team and global clients to establish shared impact intentions and action plans to impact realisation and measurement. BESydney CEO, Lyn Lewis-Smith says, “We are so looking forward to taking our social impact agenda to the next level with Tina on board. It was wonderful last month to have our work to date recognised with the inaugural Global Destination Sustainability Movement (GDS-Movement) and #MEET4IMPACT Impact Award for our commitment to legacy and impact through business events.” “We are loving the journey with (#MEET4IMPACT), taking us from foundational theory to the world’s latest thinking and giving us the tools to tailor our unique way of working. Now, with Tina’s arrival, we move to the fun part of putting it all into action!”