Simpleview launches digital asset management system for DMOs

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World | Guest Author
27 September 2024, 9:43am 

CRM-provider Simpleview is launching a new digital asset management system – Simpleview DAM. The platform is designed to improve content management by serving as a central hub for all digital assets, including images, video and creative media.

Powered by Cloudinary, Simpleview DAM aims to help DMOs manage and distribute content across multiple platforms. It integrates with Simpleview CMS as well as Simpleview’s tech stack.

With AI technology, the platform will deliver content at the highest quality and smallest file size possible for each individual user. Simpleview is now part of Granicus, global provider of CRM, CMS, web design, digital marketing and data insights for venues, convention bureaus, tourism boards and DMOs.

Other key features of Simpleview DAM include: AI-powered workflows and transformations Optimised visual media for a better user experience Simplified operations and editing Enterprise-grade scalability Analytics and reporting

“The launch of Simpleview DAM powered by Cloudinary marks a significant advancement in digital asset management for DMOs,” said Greg Evans, chief revenue officer at Simpleview. “Our SaaS offerings paired with Cloudinary’s AI-backed image and video platform create an enterprise-level ‘SaaS-within-SaaS’ atmosphere — adopting a world-class DAM platform that is now fully integrated with Simpleview’s tourism tech stack, which will help revolutionise asset management and distribution for our clients.”

For more information, please visit https://www.simpleviewinc.com/

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