Tennessee SaaS company expands European footprint

US cloud-based venue software company EventBooking, which serves over 1,000 clients worldwide, has announced new local representation in Europe. Company President Steve Mackenzie said it was time to grow EventBooking’s European footprint, as it had done so last year in the Asia Pacific region. Tobias Lienhard and Jutta Kretzer are the appointed partners to work on sales, support, and implementation of VenueOps, EventBooking’s venue management application. Mackenzie said: “I am absolutely delighted to announce a partnership in Europe with two incredibly talented former colleagues, Tobias Lienhard and Jutta Kretzer. Both have been in the venue industry for most of their careers and are a perfect fit for EventBooking. They both share our passion for providing the same top-notch service we offer in other parts of the world.” Mackenzie said Tobias would preside over sales efforts in the region, while Jutta would provide implementation and support services to clients. Both are based in Germany and speak multiple languages. EventBooking currently serves over 50 venues in the region, including the 02 (London), AccorHotels Hotel Arena (Paris), and Circuit Barcelona Catalunya (Barcelona). The company also announced its VenueOps app would soon be available in German, French and Spanish. EventBooking offers hosting services in Europe via Amazon Web Services (AWS).