UK startup EVVNT signs international deal with US-based GateHouse Media

UK event marketing company Evvnt has signed an international deal with publishing company GateHouse Media as part of its rolling expansion into the United States. Evvnt’s software-as-a-service tool enables marketers and organisers to promote an event across over 3,500 listing sites by completing a single listing. Since its launch in 2012, Evvnt has had more than 30,000 customers across 139 countries. Evvnt’s deal with GateHouse Media gives it access to over 500 US newspapers across some of the country’s major cities. As part of the deal, Evvnt will supply revenue generating event calendars to GateHouse Media, which will be active within hours of going live. GateHouse Media currently publishes more than 140 daily newspapers, over 680 community publications, and almost 570 local-market websites in 38 states. Among the most prominent titles in its portfolio are Ohio.com, Austin360 and the Austin American-Statesman. Evvnt’s latest deal reaffirms its position in the US market. It also underlines the company’s status as one of the UK’s leading startups driving new innovations in the marketing and events industry. Richard Green, CEO and founder of Evvnt, said: “GateHouse has a proven track record in the US for outstanding execution, good quality news content and growing revenue from within their local markets, which makes this partnership incredibly important as Evvnt enters the US market. “The working relationship with the GateHouse team has been exceptional and we are seeing immediate, ground-breaking results as we roll out our revenue generating event calendars. Looking to the coming months, Evvnt’s onward expansion into the US market will continue as we actively seek new partnership opportunities. “At a time when UK businesses are preparing for the potential fallout from Brexit, Evvnt’s deal reflects the international opportunities on offer for the country’s early stage businesses. The UK’s tech startup community is thriving, and there is a clear interest from overseas firms to partner with disruptive companies offering a leading B2B or B2C product or service.”