Visit Dallas receives marketing accreditation from Destinations International

DMAP designation recognises outstanding destination marketing organisations (DMOs) around the world. Visit Dallas is pleased to share that it has received the globally recognised Destination Marketing Accreditation Program (DMAP) designation from Destinations International and has been reaccredited for the next eight years. DMAP accreditation highlights Visit Dallas’ commitment to industry excellence among destination marketing organisations (DMOs) worldwide. “Destinations International, the global association for destination professionals, is the gold standard in the industry, and DMAP reaccreditation is another feather in our cap at Visit Dallas, serving as a visible industry distinction that defines quality and performance standards in destination marketing and management,” said Craig Davis, Visit Dallas president and CEO. “We are immensely proud of this achievement and all it means for Visit Dallas in the destination marketing industry.” The accreditation program requires a destination organisation to successfully comply with over 100 mandatory and voluntary standards that span various performance areas to receive the designation of DMAP. The standards cover nearly all aspects of destination organisations’ management and marketing, including governance, finance, human resources, sales, communications, destination development, and research. “Visit Dallas is a leader among our distinguished group of DMAP destination organisations, receiving reaccreditation for the next eight years,” said Don Welsh, president and CEO of Destinations International. “The industry distinction defines quality and performance standards for destination organisations, and I am pleased to welcome them to the DMAP community.”