Corporate events management agency Cievents has bolstered its leadership team to support a new push into the Asian market.
Carly Lewis is the new Cievents director of sales and Livia Carrier is new general manager in Hong Kong. She has worked with many of Cievents flagship clients during her seven-year tenure with the agency.
“The Asian market represents a huge growth area for us,” said Natalie Simmons, global general manager, cievents. Consultancy group Deloitte has identified that more than 60% per cent of the world’s population will call Asia home by 2030s, creating greater further growth opportunities.
Demand for events services within Asia continues to rise with the Association of Australian Convention Bureaux reporting that 30% of international business events delegates are now from Asia.
Cievents says its new leadership appointments reflect its move to ensure the company is well positioned to capitalise on the area’s growth opportunities.
