Convene Hospitality Group (CHG) has been launched as the parent company entity of Convene, the lifestyle hospitality brand that operates premium meeting and event venues, and etc.venues, a brand that operates a network of venues designed to serve small offsite meetings, corporate trainings, and conferences. The organisation says the move allows it to chart its next chapter as a global hospitality group comprising multiple lifestyle brands.
Ryan Simonetti, CEO and co-founder of Convene, will serve as president and CEO of CHG and says: “The formation of Convene Hospitality Group is the culmination of our 16-year experience serving the meetings and events industry with a hospitality-first mindset.
“We’ve listened to our clients, conducted market research, and have constantly iterated on our approach to ensure we were meeting the needs of our users in a meaningful way. Through our diligence, we uncovered multiple unique industry segments – ranging from tentpole experiential events and product launches to internal team offsites – and we are committed to serving the full spectrum of the meetings and events market utilising a multi-brand approach.
Convene Hospitality Group allows us to leverage our expertise, global scale, and distribution to operate a growing house of brands.”
The group says that, while each brand will cater to different industry segments and use cases – Convene for premium, full-service meetings and events; etc.venues for smaller, simple, turnkey meetings and corporate trainings; and potential additional brands for remaining segments – each will serve as a partner, not just a place, for clients, providing all the resources needed to host impactful gatherings, including on-site catering, in-room AV, production services, and planning support.
Simonetti: adds “While proven in other hospitality verticals, there is no venue provider doing what we’re doing at the scale in which we’re doing it; with Convene Hospitality Group, we’re redefining the meeting and events world. And in an industry ripe for both organic growth and consolidation, CHG allows us to acquire, nurture, and grow existing brands and also create and incubate new ones; we’re incredibly excited for this next chapter.”
Photo: Noa Griffel, Khonsu Studio
