Encore Event Technologies paints a personalised incentive picture for Asian Paints India resellers

An international incentive experience for 700 Asian Paints India resellers has featured the largest back-to-back programme of activities ever undertaken by the company,. Managed by Encore Event Technologies APAC, the 14-day programme involved 32 events over 17 venues across Australia and New Zealand. The cohort was flown between Queenstown and Auckland, New Zealand, in two waves from 18 April to 2 May 2024. Each group enjoyed a comprehensive 14-day programme, including a VIP extension event to Sydney. Evenings were noteworthy, with different strategic themes each night, from gameshows to ‘beerfests’ and a galactic out-of-space gala event. Asian Paints India flew in 24 chefs from India and Dubai. Scott Nodsle, Encore Event Technologies’ managing director international, remarked, “This event truly exemplified how innovative technology and strategic event design can transform incentive travel into an unforgettable experience that beautifully showcases the host city’s culture and capabilities.”